Digital Distraction

Internet

Our online world has benefits such as ease of connectedness across geographical and temporal boundaries, and a vast information firehouse which lets us access effectively anything we could want to know. With increased dependence on smartphones and laptops, they steadily integrate more into daily life. Without giving deliberate thought to each online action, we fall victim to a splintering of attention. Switching from one app or task to the next becomes involuntary. We dissociate from ourselves—leading to a decrease in focused attention and  creativity—while also dissociating from others—leading to truncated social interaction then a lack of empathy. To mitigate this, we may waldenpond in the woods, avoiding smartphones as much as possible; or take a day each week to step away from technology to gain true rest. We can also keep interacting with the Internet but in a balanced and tempered way, through the Slow Web that is free of addictive mechanisms.

Maddy Belskus

Maddy Belskus

Maddy Belskus is a graphic designer based in Tempe, AZ. Letters form the thread that runs through her life: from reading voraciously as a kid to diagramming sentences in Spanish to designing letterforms to setting type. She has a keen sense of observation which propels her to make practical design decisions infused with personality. She lets language be the focus of all she makes so the message is clear and precise.